Enhancing hospitality graduates' service communication soft skills

Project Details

Description

This project seeks to to critically analyse and enhance tourism, hospitality and event graduates' soft skills directly related to verbal communication with customers. A theoretical model of service language (Scerri, Jenkins, & Lovell, 2017) is being applied and adapted in the form of a contemporary teaching module. Seed funding was awarded for the project by THE-ICE Research Grant (2019). 
Short titleService communication soft skills
StatusNot started

Keywords

  • Service experience
  • Soft skills
  • Service communication