Project Details
Description
This project seeks to to critically analyse and enhance tourism, hospitality and event graduates' soft skills directly related to verbal communication with customers. A theoretical model of service language (Scerri, Jenkins, & Lovell, 2017) is being applied and adapted in the form of a contemporary teaching module. Seed funding was awarded for the project by THE-ICE Research Grant (2019).
Short title | Service communication soft skills |
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Status | Not started |
Keywords
- Service experience
- Soft skills
- Service communication