Critique and discussion for social marketing practitioners and researchers: “There is nothing more practical than a good theory”

Knox, Kamin, Parkinson, Mohammad Kadir

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	The 6th World Social Marketing Conference
Subtitle of host publication	Proceedings Book
Publisher	World Social Marketing Conference
Pages	151-153
ISBN (Electronic)	978-1-9997534-2-9
Publication status	Published - 2019

Cite this

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title = "Critique and discussion for social marketing practitioners and researchers: “There is nothing more practical than a good theory”",

author = "Knox and Kamin and Parkinson and Mohammad Kadir",

year = "2019",

language = "English",

pages = "151--153",

booktitle = "The 6th World Social Marketing Conference",

publisher = "World Social Marketing Conference",

}

Critique and discussion for social marketing practitioners and researchers: “There is nothing more practical than a good theory”. / Knox; Kamin; Parkinson et al.
The 6th World Social Marketing Conference: Proceedings Book. World Social Marketing Conference, 2019. p. 151-153.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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